Victoria’s Secret Angel Alessandra Ambrosio gave the world a sneak peek at this year’s jewel-encrusted Fantasy Bra – sparkling with 5,200 gemstones and valued at $2.5 million – at a special event held last Thursday at the company’s Herald Square store in New York City.
Fans of Victoria’s Secret know that the bejeweled Fantasy Bra has been the highlight of the company’s high-powered marketing efforts since 1996 and the culmination of its annual fashion show since 2001. This year, the 31-year-old Ambrosio has earned the honor of modeling the 2012 Fantasy Bra at the fashion show scheduled to air on CBS December 4th.
This year’s “Floral Fantasy Bra” glistens with 5,200 precious gems, including amethysts, sapphires, tsavorite and rubies, as well as white, pink and yellow diamonds. The gems are arranged in a floral motif and set in 18-karat rose and yellow gold. The bra has a dangling centerpiece featuring two large diamonds, one weighing 12.5 carats and the other 20 carats. There’s also a matching belt that has two removable diamond flower pins.
Although this blingy lingerie carries a hefty $2.5 million price tag, it’s far from the most expensive Fantasy Bra ever created for Victoria’s Secret. That honor goes to the $15 million bra worn in 2000 by Gisele Bündchen. Guinness World Records certified it as the most expensive lingerie ever created.
Although the Fantasy Bras have been promoted by Victoria’s Secret as the “ultimate fantasy gift,” none have ever been sold, according to The Wall Street Journal, which clarified that the 42-carat Harry Winston diamond embedded on the 2004 bra found a buyer.
Ambrosio is the latest in an elite sorority of supermodels who have worn the Fantasy Bra for the company. She joins a list that includes Karolina Kurkova, Heidi Klum, Tyra Banks, Adriana Lima and Miranda Kerr.
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